LATAM
MARKET

The LatAm region could be one of the more lucrative opportunities of the iGaming industry, with Colombia’s success as the region’s first regulated online gambling market registering impressive year-on-year growth testimony to the region’s growth margins.

Yet it is a region necessitating a micro-approach, with the most important thing that businesses looking to expand into the region need to understand being that there is no overreaching LatAm opportunity, no route to market that will succeed in every country and no homogeneous product set that will appeal to the entire region.

The region must be considered as a series of local market opportunities, each with its own regulatory position, tastes and technological infrastructure.

FLEXIBLE AND SCALABLE
TECHNOLOGY

Have at your disposal flexible and scalable technological solutions that meet the requirements of all the region’s regulated markets

OMNICHANNEL APPROACH

The Neuron 3 Player Account Management (PAM) and Sportsbook platform offers a true omnichannel solution, with a wider channel selection all interlinked amongst themselves

  • Operate your retail network with a player-centric approach whilst facilitating and simplifying all back-end process
  • Transform anonymous players in registered players with the rapid registration process, allowing for targeted marketing campaigns, resulting in increased player engagement and interaction
  • Advanced Back-Office facilitaing operations, and providing access to in-depth reports
  • Make the most of smartphone technology for an augmented betting experience
  • User friendly interface, presenting information in a coherent and clear way
  • Advanced multi-criteria match search for any sport based on: Team Name, Tournament, and Country
  • Betting Coupons group promoted matches and markets for easy reference to the player
  • Easy navigation: 1-click away market change in betting coupon
  • My Bets Panel allows players to follow their live bets in real-time viewing the streaming and/or following the live tracker
  • Book a Bet feature allows players to place the bet in a betshop through a Booking Code or Barcode Scan; Alternatively the code or scan can be shared with a friend for the bet to be placed by them

Let your players immerse themselves in a fully responsive web application, complementing Neuron 3’s betting ecosystem through a wider spectrum of channels, all of which are interconnected

• Intuitive and user-friendly interface
• Ease of navigation: 1-click away market change
• Advanced multi-criteria match search by country, tournament or team name
• Quick links to promoted tournaments

LOTTERY

Make the most of Lottery tailor-made for LatAm. Bring the international lottery market directly to your players. Allow cost-effective betting through fraction bets. Deliver a holistic betting experience through a lightweight API.

Take hold of the opportunity provided by the emerging LatAm market with a:

  • Complete Omnichannel System
  • Allow players in LatAm to gain access to the international lottery scene
  • Fraction bets: allow your players to place more cost-effective bets tailored for them by buying a fraction of a ticket
  • Holistic betting experience with fully responsive designs that work on any device and optimized for all browser types
  • Lightweight API

Presence in LatAm

Wide footprint across the whole region:

  • Argentina
  • Brazil
  • Chile
  • Colombia
  • Jamaica
  • Mexico
  • Peru
  • Venezuela

FIFA World Cup Qatar 2022 betting focus

Size The Opportunity!

Download BtoBet’s Industry Report for free!

 

Access all industry reports in the KNOWLEDGE HUB

PAYMENT METHODS APPLICABLE FOR LATAM

Payment method portfolio mirroring the preferred pratices in the region, including the more popular in-country methods

SEE ALSO

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