Exclusive interview with Davide Ruggeri for Yogonet “Media influence and tech evolution will transform the betting market during key sport events”

BtoBet’s Head of Sportsbook Davide Ruggeri discussed with Yogonet the just-around-the-corner Olympic event considering the games “will probably also create another huge challenge for the betting market this year” as with the Euro League and the American Cup.

 

Yogonet: The 2016 Summer Olympics are coming up and bookmakers are looking to retain loyal clients and attract new ones. How Btobet products and solutions can help operators achieve these goals?

 

Davide Ruggeri: The Olympic event is a special and ever-evolving sports phenomenon, where all games are presented within the span of a few weeks, each sport reflecting equal significance to the next. Additionally, the Olympic Games are represented via various media, where entire nations or continents are passionately involved in competitions and for this reason the betting proposal needs to be differentiated and flexible.

 

Read the whole interview on this link.

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