MARKETING

A marketing Solution to drive effective marketing campaigns.

Plan your marketing strategy in an easy and effective way
with our tools. Just teach your system how to reward, attract and retain players without any restrictions and you will get the expected results.

 

Our Dynamic marketing tools ease your path to set your bonus strategy, how and when you want it. The advantage of the BtoBet solution is that its innate Artificial Intelligence, studies deeply the player’s behaviour and activity thus creating segments accordingly. It understands his motivation while playing on his favourite device, mobile, online or desktop, giving you an organic and automatic deep management for every bonus campaign.

KNOW YOUR PLAYERS


Predicting player’s actions and anticipating his
desires by suggesting the bets and games that
can trigger his interest is the key for marketers to:

  • diversify the action on different types of users
    and to easily build the best strategies
  • follow specific promotional activities and more
    effective ad hoc marketing campaigns.

 

The same system not only rewards the player but it is sensitive enough to detect any fraudulent action or behaviour.

HOW TO DRAMATICALLY BOOST YOUR MARKETING CAMPAIGN


Fully customisable strategies
when you want it. The advantage of the BtoBet solution is

that its innate Artificial Intelligence, studies deeply the

player’s behaviour and activity thus creating segments accordingly.

It understands his motivation while playing on his favourite device, mobile.

Dynamic Player Segmentation
when you want it. The advantage of the BtoBet solution is

that its innate Artificial Intelligence, studies deeply the

player’s behaviour and activity thus creating segments accordingly.

It understands his motivation while playing on his favourite device, mobile.

Genius Bonus Tool
when you want it. The advantage of the BtoBet solution is

that its innate Artificial Intelligence, studies deeply
the player’s behaviour and activity thus creating segments accordingly.
It understands his motivation while playing on his favourite device, mobile.

Limitless communication channels
when you want it. The advantage of the BtoBet solution is
that its innate Artificial Intelligence, studies deeply the
player’s behaviour and activity thus creating segments accordingly.
It understands his motivation while playing on his favourite device, mobile.
Real Time Analitics
when you want it. The advantage of the BtoBet solution is

that its innate Artificial Intelligence, studies deeply
the player’s behaviour and activity thus creating segments accordingly.
It understands his motivation while playing on his favourite device, mobile.

Front-end customization
when you want it. The advantage of the BtoBet solution is
that its innate Artificial Intelligence, studies deeply the
player’s behaviour and activity thus creating segments accordingly.
It understands his motivation while playing on his favourite device, mobile.

AUGMENTED REALITY MARKETING TOOLS

Virtual and Augmented Reality are appealing, boosting the popularity of games and increasing user engagement and retention. By adding an AR layer over a virtual world, the virtual environment becomes a new reality, a new dimension where to offer bonuses, advertise new games, share information in a more attractive way and within the environment itself.


ODDS COMPARISON
Btobet’s AI tool for odds comparison gives you an easy-to-use interface which focuses on what is so important for the player: betting with the best odds. Integrate this marketing tools in your sportsbook
to be able to show your players that you are the one with the best odds. This feature is available in the BtoBet mobile app.


BONUS HUNTING
With the extensive knowledge you gain in your players via the real-time analytics, you can absolutely gain advantage with the brand new Bonus Hunting game. This features Virtual Bonus elements in augmented environment, which your potential and existing players can collect and receive something in return. Integrate this feature in your mobile application as an addition to your marketing strategy and show to you players that the best gains are in your brand. The Bonus Hunting feature is available in the BtoBet mobile application.


VIRTUAL ASSISTANT

The virtual assistant, coming out of the Augmented Reality, will communicate knowing the single player’s preferences and anticipate his desires, proposing events and bets, using the Recommendation Engine that completely fits his interest.
You can have the loyal merchant in the digital world with your personalized Virtual Assistant.
We offer you three types:

  • Tutorial Virtual assistant
  • It will guide your players via your sportsbook and casino, introducing them to your system, giving them hints for playing and improving their overall experience.

  • Interactive avatar
  • You can use it for your marketing strategies and activities. Try it and enjoy the new AR marketing opportunities in 3D.

  • Push notification avatar
  • Use the virtual assistant to deliver in an attractive way your push notifications


    PUSH NOTIFICATIONS
    With the advanced segmentation and recommendation engine available on the platform, you can send the right message at the exact time, to a specific player or segment of players. You can furthermore enhance the push notification feature with the Virtual Assistant and personalize the messages as you like.

     

    Marketing Tool is available in


    Neuron

    The 1st intelligent gaming
    and betting platform.

    Retail

    The tailored solution to operate
    seamlessly landbased businesses.

    DOMINATE THE COMPETITION TODAY

    Ask for a demo